Two target genes in the places of the master of light and perspective to the fulfillment of a dream that turns Sansepolcro in the capital of photography. Dante
Trefoloni, Mercury Promotions, was able to put together the Leica Gianni Berengo Gardin and Canon Elliott Erwitt for a first to be launched Saturday, March 27 at the Palazzo Pichi Sforza, piano and Kemon Banca Etruria.
"In place of Piero della Francesca", unpublished, or 50 shots that tell, through the black and white two living photographers of the world's largest, Sansepolcro and its surroundings: from Anghiari Arezzo, Chiusi della Verna from the Tiber Valley.
"A path that, in the daily work - says Trefoloni - has been transformed into a walk around San Francisco and the spirituality of this land."
Erwitt seems to have especially appreciated, in addition to food, the silences and landscapes from the Sanctuary of La Verna look towards Caprese Michelangelo.
"Everything lasted four days - tells Dante - and since they arrived in Sansepolcro their cameras have begun to capture people, moments, landscapes, setting the genius loci that characterizes us," genius loci in the mathematical sense Piero della Francesca .
day around taking photographs and the night at the computer trying to make a first skimming: "At the end they made only about 2,000 images and their expert eye could choose the best samples of two inches for two."
A walk around and back in the history of Sansepolcro and surroundings that in the 50 unpublished tells us what we were and what we are today, setting the stroke of genius never immortalize theatrical, and what's left, with the ironic look of Erwitt, wonderfully always equal to himself and his creative impulse, so as to infect Gardin, which considers him a master.
Trefoloni told us about the silence of two photographers, their application at the click miniaturist and work, love for good food, almost personifying the modern masters of light and perspective.
"Erwitt - adds Dante - was particularly impressed by the places chosen by St. Francis, so far away from everything and everyone."
The 'legend' goes that Elliott was very annoyed by the presence of cameras Rai returning to work of the two photographers, because they embarrassed and passers-stiffened, making it less fertile than the newspaper, much to turn the lens to take up again after being left alone.
putting together Gianni Berengo Gardin and Elliott Erwitt for Dante Treofoloni and Mercury Promotions, ranging from cross-agency communication arts, is the realization of a dream that began two years ago with unpublished Henry Cartier Bresson and continued until now able to give a unique Pichi Palazzo Sforza: "With" In place of Piero della Francesca "ends, inevitably, a cycle - Trefoloni states - to start soon with more exclusive and to begin to make room for some young discovery. "
The exhibition will close on June 20 officially, but unofficially it could be extended, is the result of the meeting of two friends, octogenarians, who have impressed in their eyes, even before that in their objectives, where the humus was born and flourished the Renaissance genius, who even today is reflected on the faces of passers-by and shop windows. Only this Gardin deserves an honorary citizen of Sansepolcro, a master of light to another.
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